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A netnographic examination of travelers' online discussion of risks
Björk, Peter; Kauppinen-Räisänen, Hannele - In: Tourism management perspectives : TMP 2/3 (2012), pp. 65-71
Persistent link: https://www.econbiz.de/10010081747
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Marknadsrymd, trender och utmaningar inom e-handel
Björk, Peter - In: Ekonomiska Samfundets tidskrift 53 (2000) 2, pp. 133-140
Persistent link: https://www.econbiz.de/10009917879
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Ekoturistmärkets märkesassociationer
Björk, Peter - In: Ekonomiska Samfundets tidskrift 56 (2003) 3, pp. 163-172
Persistent link: https://www.econbiz.de/10009917910
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Brand salience of OTC pharmaceuticals through package appearance
Kauppinen-Räisänen, Hannele; Owusu, Richard A.; … - In: International journal of pharmaceutical and healthcare … 6 (2012) 3, pp. 230-249
Persistent link: https://www.econbiz.de/10010039098
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Exploring consumers' product-specific colour meanings
Kauppinen-Räisänen, Hannele; Luomala, Harri T. - In: Qualitative market research : an international journal 13 (2010) 3, pp. 287-308
Persistent link: https://www.econbiz.de/10009853858
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Tourism Experience Network: Co‐creation of Experiences in Interactive Processes
Sfandla, Chouki; Björk, Peter - In: International journal of tourism research 15 (2013) 5, pp. 495-506
Persistent link: https://www.econbiz.de/10010155035