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Ingredient branding in sports markets : the case Makrolon and UVEX
Linder, Christian - In: International journal of business and globalisation : IJBG 7 (2011) 4, pp. 485-496
Persistent link: https://www.econbiz.de/10009883361
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Outsourcing as a couse for absent employee's commitment to the organisation
Linder, Christian - In: International journal of globalisation and small … 4 (2010/11) 2, pp. 114-126
Persistent link: https://www.econbiz.de/10010003656
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Pushing new technologies through business model innovation
Linder, Christian; Seidenstricker, Sven - In: International journal of technology marketing : IJTMkt 7 (2012) 3, pp. 231-242
Persistent link: https://www.econbiz.de/10009997782