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Predecisional Distortion of Information by Auditors and Salespersons
Russo, J.Edward; Meloy, Margaret G.; Wilks, T.Jeffrey - In: Management science : journal of the Institute for … 46 (2000) 1, pp. 13-27
Persistent link: https://www.econbiz.de/10006094617
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Monetary Incentives and Mood
Meloy, Margaret G.; Russo, J.Edward; Miller, Elizabeth … - In: Journal of marketing research : JMR 43 (2006) 2, pp. 267-275
Persistent link: https://www.econbiz.de/10006640220
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Mood-Driven Distortion of Product Information
Meloy, Margaret G. - In: Journal of consumer research : JCR ; an … 27 (2000) 3, pp. 345-359
Persistent link: https://www.econbiz.de/10006660727
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Leader-Driven Primacy: Using Attribute Order to Affect Consumer Choice
Carison, Kurt A.; Meloy, Margaret G.; Russo, J.Edward - In: Journal of consumer research : JCR ; an … 32 (2006) 4, pp. 513-518
Persistent link: https://www.econbiz.de/10007223088
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Retail therapy: A strategic effort to improve mood
Atalay, A. Selin; Meloy, Margaret G. - In: Psychology & marketing 28 (2011) 6, pp. 638-660
Persistent link: https://www.econbiz.de/10008995079
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Ruminating About Placebo Effects of Marketing Actions
Shiv, Baba; Carmon, Ziv; Ariely, Dan - In: Journal of marketing research : JMR 42 (2005) 4, pp. 410-414
Persistent link: https://www.econbiz.de/10006642903
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Placebo Effects of Marketing Actions: Consumers May Get What They Pay For
Shiv, Baba; Carmon, Ziv; Ariely, Dan - In: Journal of marketing research : JMR 42 (2005) 4, pp. 383-393
Persistent link: https://www.econbiz.de/10006642908
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Let Us Eat and Drink, for Tomorrow We Shall Die: Effects of Mortality Salience and Self-Esteem on Self-Regulation in Consumer Choice
Ferraro, Rosellina; Shiv, Baba; Bettman, James R. - In: Journal of consumer research : JCR ; an … 32 (2005) 1, pp. 65-75
Persistent link: https://www.econbiz.de/10006643656
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The Influence of Consumer Distractions on the Effectiveness of Food-Sampling Programs
Nowlis, Stephen M.; Shiv, Baba - In: Journal of marketing research : JMR 42 (2005) 2, pp. 157-168
Persistent link: https://www.econbiz.de/10006644321
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The Effect of Distractions While Tasting a Food Sample: The Interplay of Informational and Affective Components in Subsequent Choice
Shiv, Baba; Nowlis, Stephen M. - In: Journal of consumer research : JCR ; an … 31 (2004) 3, pp. 599-608
Persistent link: https://www.econbiz.de/10006645059