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Do spectators and competitors accept the use of scoring technology in Teakwondo competitions?
Ko, Yong Jae; Cattani, Kevin; Chang, Yonghwan; Hur, Youngjin - In: International journal of sport management and marketing … 9 (2011) 3/4, pp. 238-253
Persistent link: https://www.econbiz.de/10009869661
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A Structural Model of the Relationships Between Sport Website Quality, E-Satisfaction, and E-Loyalty
Hur, Youngjin; Ko, Yong Jae; Valacich, Joseph - In: Journal of sport management : the official journal of … 25 (2011) 5, pp. 458-474
Persistent link: https://www.econbiz.de/10009794720
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Social Media - Social Media and Sports Marketing: Examining the Motivations and Constraints of Twitter Users
Witkemper, Chad; Lim, Choong Hoon; Waldburger, Adia - In: Sport marketing quarterly : for professionals in the … 21 (2012) 3, pp. 170-184
Persistent link: https://www.econbiz.de/10010030147
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Set the agenda like Beckham : a professional sports league's use of YouTube to disseminate messages to its users
Zimmerman, Matthew H.; Clavio, Galen E.; Lim, Choong Hoon - In: International journal of sport management and marketing … 10 (2011) 3/4, pp. 180-195
Persistent link: https://www.econbiz.de/10009869683
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The role of gender and personality traits in response to ads using violent images to promote consumption of sports entertainment
Mcdaniel, Stephen R.; Lim, Choonghoon; Mahan, Joseph E. - In: Journal of business research : JBR 60 (2007) 6, pp. 606-612
Persistent link: https://www.econbiz.de/10007730197