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Relationship Management in the Business of Quality and Communication
Metallo, Gerardo; Cuomo, Maria Teresa; Festa, Giuseppe - In: Total quality management & business excellence : an … 18 (2007) 1-2, pp. 119-134
Persistent link: https://www.econbiz.de/10007607488
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Dossier — L'entrepreneuriat des seniors - L'entrepreneuriat des seniors
Maâlaoui, Adnane; Fayolle, Alain; Castellano, Sylvaine; … - In: Revue française de gestion : hommes et techniques (2012) 227, pp. 69-80
Persistent link: https://www.econbiz.de/10010061404
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Building brand equity : the genetic coding of Mediterranean brands
Cuomo, Maria Teresa; Metallo, Gerardo; Tortora, Debora; … - In: EuroMed journal of business 4 (2009) 3, pp. 237-253
Persistent link: https://www.econbiz.de/10009890627
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La misurazione multilivello e multistakeholder della corporate reputation
Cuomo, Maria Teresa; Tortora, Debora; Metallo, Gerardino - In: Rassegna economica : rivista internazionale di economia … 75 (2012) 1, pp. 165-181
Persistent link: https://www.econbiz.de/10010097370
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Advertising self-regulation : clearance processes, effectiveness and future research agenda
Bian, Xuemei; Kitchen, Philip; Cuomo, Maria Teresa - In: The marketing review 11 (2011) 4, pp. 393-414
Persistent link: https://www.econbiz.de/10009853208