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Study on the spillover effects...
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Konsumentenverhalten
43
USA
14
Markenpolitik
6
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Markenartikel
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Spillover-Effekt
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Journal of fashion marketing and management
9
International journal of pharmaceutical and healthcare marketing : IJPHM
3
EuroMed journal of business
2
International journal of business and globalisation : IJBG
2
International journal of electronic customer relationship management : IJECRM
2
Journal of business economics and management
2
Applied econometrics and international development
1
Folia oeconomica Stetinensia : FOS
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International journal of economic issues : IJEI
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International journal of entrepreneurship and small business
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Investment management and financial innovations
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Journal of economic structures : JES; the official journal of the Pan-Pacific Association of Input-Output Studies (PAPAIOS)
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1
Organizations and markets in emerging economies
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OLC EcoSci
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An exploration of seniors' relationships with prescription pharmaceutical brands : an application of "arranged marriage" metaphor framework
Deshpande, Sameer
;
Chreim, Samia
;
Bello, Roberto
; …
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
2
,
pp. 142-159
Persistent link: https://www.econbiz.de/10010160210
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2
Markenartikel
: das Magazin für Markenführung
Markenverband
-
Hamburg : New-Business-Verl
;
anfangs: Berlin : Merkur
;
…
-
1.1934 - 11.1944,3/4; 12.1950 - 58.1996; [59.]1997 - …
Persistent link: https://www.econbiz.de/10008380468
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3
Integrating
brand
and marketing perspectives in M&A
Bauer, Florian Andreas
;
Matzler, Kurt
;
Wille, Claudia
- In:
Problems and perspectives in management : PPM
10
(
2012
)
4
,
pp. 57-70
Persistent link: https://www.econbiz.de/10010146941
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4
Conceptualisation of branding : strategy based on the Indian pharma sector
Sanyal, Shamindra Nath
;
Datta, Saroj Kumar
;
Banerjee, …
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
2
,
pp. 175-198
Persistent link: https://www.econbiz.de/10010160208
Saved in:
5
The journal of
brand
management : an international journal
Basingstoke : Palgrave Macmillan
;
2002-2006,2: London : …
-
Nachgewiesen 10.2002 -
Persistent link: https://www.econbiz.de/10008932821
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6
Foreign shareholding and productivity spillover : a firm-level analysis of Indian manufacturing
Pritish Kumar Sahu
;
Solarin Sakiru Adebola
- In:
The IUP journal of applied economics
12
(
2013
)
2
,
pp. 7-24
Persistent link: https://www.econbiz.de/10010147273
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7
Impact of FDI on innovation in Tunisia's high-tech industries
Seghir, Sonia
- In:
Investment management and financial innovations
9
(
2012
)
4
,
pp. 96-103
Persistent link: https://www.econbiz.de/10010147426
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8
International spillovers, knowledge acquisition and transfer among Japanese firms in the United States
Shang, Qingyan
;
Poon, Jessie P. H.
- In:
Journal of business economics and management
14
(
2013
)
3
,
pp. 535-557
Persistent link: https://www.econbiz.de/10010147594
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9
FDI externalities and the response of the Korean stock market
Kang, Sung Jin
;
Lee, Hongshik
;
Lee, Joonhyung
- In:
The Korean economic review
29
(
2013
)
1
,
pp. 119-137
Persistent link: https://www.econbiz.de/10010160435
Saved in:
10
FDI through the imitation procedure : the case of China
Metaxas, Theodore
;
Kechagia, Polyxeni
- In:
Applied econometrics and international development
13
(
2013
)
1
,
pp. 145-160
Persistent link: https://www.econbiz.de/10010184484
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