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Relations de service et comportements de consommation - L'étude marketing du comportement du touriste. Problèmes théoriques et enjeux opérationnels.
Casarin, Francesco
;
Andréani, Jean-Claude
- In:
Revue française du marketing
(
2002
)
188
,
pp. 15-22
Persistent link: https://www.econbiz.de/10007967231
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