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Kontaktstudium - Heterogenität in varianzbasierter Strukturgleichungsmodellierung — Eine Analyseprozedur zur systematischen Anwendung von FIMIX-PLS.
Sarstedt, Marko; Ringle, Christian M. - In: Marketing : ZFP ; journal of research and management 30 (2008) 4, pp. 239
Persistent link: https://www.econbiz.de/10008151866
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Structural modeling of heterogeneous data with partial least squares
Rigdon, Edward E.; Ringle, Christian M.; Sarstedt, Marko - In: Review of marketing research 7 (2010), pp. 255-296
Persistent link: https://www.econbiz.de/10009957641
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Partial Least Squares Structural Equation Modeling: Rigorous Applications, Better Results and Higher Acceptance
Hair, Joseph F.; Ringle, Christian M.; Sarstedt, Marko - In: Long range planning : LRP ; international journal of … 46 (2013) 1, pp. 1-12
Persistent link: https://www.econbiz.de/10010087720
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Customer satisfaction with commercial airlines : the role of perceived safety and purpose of travel
Ringle, Christian M.; Sarstedt, Marko; Zimmermann, Lorenz - In: Journal of marketing theory and practice 19 (2011) 2, pp. 459-472
Persistent link: https://www.econbiz.de/10009884968
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PLS-SEM : indeed a silver bullet
Hair, Joe F.; Ringle, Christian M.; Sarstedt, Marko - In: Journal of marketing theory and practice 19 (2011) 2, pp. 139-151
Persistent link: https://www.econbiz.de/10009884975
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Disentangling the Effects of Team Competences, Team Adaptability, and Client Communication on the Performance of Management Consulting Teams
Klarner, Patricia; Sarstedt, Marko; Hoeck, Michael; … - In: Long range planning : LRP ; international journal of … 46 (2013) 3, pp. 258-286
Persistent link: https://www.econbiz.de/10010119214
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Partial Least Squares: The Better Approach to Structural Equation Modeling?
Hair, Joseph F.; Ringle, Christian M.; Sarstedt, Marko - In: Long range planning : LRP ; international journal of … 45 (2012) 5, pp. 312-319
Persistent link: https://www.econbiz.de/10010050248
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The Use of Partial Least Squares Structural Equation Modeling in Strategic Management Research: A Review of Past Practices and Recommendations for Future Applications
Hair, Joseph F.; Sarstedt, Marko; Pieper, Torsten M.; … - In: Long range planning : LRP ; international journal of … 45 (2012) 5, pp. 320-340
Persistent link: https://www.econbiz.de/10010050249
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An assessment of the use of partial least squares structural equation modeling in marketing research
Hair, Joe F.; Sarstedt, Marko; Ringle, Christian M.; … - In: Journal of the Academy of Marketing Science 40 (2012) 3, pp. 414-434
Persistent link: https://www.econbiz.de/10009845003
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Do we fully understand the critical success factors of customer satisfaction with industrial goods? : extending Festge and Schwaiger's model to account for unobserved heterogeneity
Sarstedt, Marko; Schwaiger, Manfred; Ringle, Christian M. - In: Journal of business market management : jbm 3 (2009) 3, pp. 185-206
Persistent link: https://www.econbiz.de/10009049767