Pateiro Rodríguez, Carlos; Prado Domínguez, Javier; … - In: Atlantic review of economics 2 (2011), pp. 1-27
This paper focuses on the problems posed by the uniform price and market cream skimming in a context in which the incumbent is restricted asymmetric prices and products and analyzes the risks of a graveyard spiral process. We point that the price elasticity of demand, the brand loyalty and the...
