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SMEs’ relation towards marketing and their marketing practices are as yet unexplored research areas in Hungary. This study focuses on the market orientation of Hungarian small and medium-sized companies, with a special focus on the interrelation between market orientation and leadership style....
Persistent link: https://www.econbiz.de/10011264956
This paper analysed the intermediary effect of market orientation as a variable that can change the business performance of some markets especially SMEs. Market orientation which plays a significant role in marketing and give rise to the organisation's competitive advantage and success and...
Persistent link: https://www.econbiz.de/10010944831
The paper presents relationships between market orientation (MO), knowledge management (KM) and growth and development of small and medium-sized enterprises (SMEs). Two basic questions are stated for this study: (1) what are the relationships between those two concepts, KM and MO, and growth of...
Persistent link: https://www.econbiz.de/10010552061
classified as either support for process innovation or support for product innovation. Although these types of programs do not … difference in differences were combined. The study found that by supporting both process and product innovation … product innovation activities. …
Persistent link: https://www.econbiz.de/10009644852
The purpose of this paper is to provide evidence, and argue, that stunning as India’s success is, the potential – and need – is for still more reform and more rapid growth. 8 percent is a good rate of growth, but many are destined needlessly to be left behind for years to...
Persistent link: https://www.econbiz.de/10005528352
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the past two centuries in Western Europe, the United States, Canada, Japan, and Australia. Grossman focuses on four major …
Persistent link: https://www.econbiz.de/10011185606
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