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examined and compared values of undergraduate university students in Hungary to those of students in Connecticut, USA. We …
Persistent link: https://www.econbiz.de/10010669649
otherwise be difficult to reach) and sponsorship (where brand values are highlighted by associating the company with highly …
Persistent link: https://www.econbiz.de/10011149386
otherwise be difficult to reach) and sponsorship (where brand values are highlighted by associating the company with highly …
Persistent link: https://www.econbiz.de/10010565783
formulation of a matrix model comprising grand and competitive strategies. Several experiences from the USA, New Zealand, Chile …
Persistent link: https://www.econbiz.de/10008538851
formulation of a matrix model comprising grand and competitive strategies. Several experiences from the USA, New Zealand, Chile …
Persistent link: https://www.econbiz.de/10005048928
Strategies in the management of museums and galleries show the need for strategic management and governance, which is a key factor for the quality management of galleries and museums. This area of culture management is a specific area for itself, because culture is traditionally observed as a...
Persistent link: https://www.econbiz.de/10010717516
Mit ihren vier Perspektiven - finanzielle Perspektive, Kundenperspektive, interne Prozeßperspektive sowie Lern- und Entwicklungsperspektive - informiert die Balanced Scorecard in einem ausgewogenen Bild über die aktuelle Zielerreichung und die zukünftigen Erfolgsmöglichkeiten eines...
Persistent link: https://www.econbiz.de/10009283679
Social studies of science have produced a critical description of science that challenges traditional ideas about “objectivity” and “neutrality”. Given evidence that scientific tools have been used to undermine solid science against the interests of the general public as opposed to...
Persistent link: https://www.econbiz.de/10011042690
furthers understandings related to sport sponsorship theory by assessing the role of brand familiarity in tempering information …
Persistent link: https://www.econbiz.de/10010906935
With this work we aim to present a case of Corporate Social Responsibility (CSR) in the historic, disadvantaged part of the city of Funchal. The mission is based on the biennial organisation of a cultural event: “ON Fusion Art by Porto Bay”. Over three days a group of people from the Porto...
Persistent link: https://www.econbiz.de/10011085519