While economic theory has been applied to fields such diverse as religion, arts, law and crime in past years, journalism has until recently remained a blind spot of economic analysis. Media economists may have described media markets, but few economists so far have studied self-interested...

Although the older people (65+) form an important and ever-growing group in the ageing society, they are not visible accordingly in the media. Via a literature review of earlier international studies, this paper firstly demonstrates how older people are rarely covered in the media, or if so, in...