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Money-Back Guarantees: Helping the Low-Quality Retailer
McWilliams, Bruce - In: Management Science 58 (2012) 8, pp. 1521-1524
Existing literature, based on signaling theory, suggests that money-back guarantees (MBGs) will be utilized by high-quality firms, where high quality is defined as a low likelihood of product return. However, in today's world, MBGs are ubiquitous among major retailers, even when the likelihood...
Persistent link: https://www.econbiz.de/10010990525
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Estimating Structural Models of Equilibrium and Cognitive Hierarchy Thinking in the Field: The Case of Withheld Movie Critic Reviews
Brown, Alexander L.; Camerer, Colin F.; Lovallo, Dan - In: Management Science 59 (2013) 3, pp. 733-747
Film studios occasionally withhold movies from critics before their release. Because the unreviewed movies tend to be below average in quality, this practice provides a useful setting in which to test models of limited strategic thinking: Do moviegoers seem to realize that no review is a sign of...
Persistent link: https://www.econbiz.de/10010990545
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Vertical Differentiation with Variety-Seeking Consumers
Zeithammer, Robert; Thomadsen, Raphael - In: Management Science 59 (2013) 2, pp. 390-401
We analyze price and quality competition in a vertically differentiated duopoly in which consumers have a preference for variety. The preference for variety is a consequence of diminishing marginal utility for repeated experiences with the same product. We find consumer variety seeking can...
Persistent link: https://www.econbiz.de/10010990592
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Conceptual Principles Of Banking Competitiveness Strategic Management Organization
Vovk Viktoriya Ya. - In: Business Inform (2012) 9, pp. 237-240
The article suggests theoretical methodological points of banking competitiveness strategic management, proves the … basis of organization of bank strategic development management in competitive market conditions. In order to increase the … efficiency of banking competitiveness strategic management, the position of its integration to the system of bank activities …
Persistent link: https://www.econbiz.de/10010855601
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Formation of the Competitive Strategy of a Commercial Bank on the Basis of the Methodology of the Game Theory
Polyakova Olga Yu.; Bulkin Stanislav M. - In: Business Inform (2013) 12, pp. 115-119
The study is devoted to formation of the competitive strategy of a commercial bank on the basis of use of the methodology of the game theory. Competitive strategy is formed under conditions of a game, which has the studied bank, direct competitors and external environment. The game is not...
Persistent link: https://www.econbiz.de/10010855736
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Competitive Environment of the National Market of Banking Services: Essence and Approaches to Segmentation
Urusova Svitlana S. - In: Business Inform (2014) 1, pp. 296-301
competitive environment of the national market of banking services, adequate to the requirements of strategic management of bank …
Persistent link: https://www.econbiz.de/10010855753
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ПОДХОДЫ К ФОРМИРОВАНИЮ КОНКУРЕНТНОЙ СТРАТЕГИИ ПРЕДПРИЯТИЯ
АЛЕКСАНДРОВНА, ДУБИНИНА НАТАЛЬЯ - In: Вестник Астраханского … (2010) 3, pp. 65-71
Рассматривается содержание конкурентной стратегии предприятия, основная цель и назначение ее реализации. Представлена схема факторов, определяющих...
Persistent link: https://www.econbiz.de/10011011793
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METHDOLOGICAL ASPECTS TO COMPETITIVENESS OF THE RAIL-FREIGHT TRAFFIC
YAKIMENKO N.V. - In: ВІСНИК ЕКОНОМІКИ ТРАНСПОРТУ І … (2009) 3, pp. 104-109
The Considered mechanism to competitions of the rail-freight traffic with the other type of the transport. The Installed contents forming mechanism: object, subject, subjects, methods to competitions, competitive ambience, competitiveness, competitive advantage and competitive strategy.
Persistent link: https://www.econbiz.de/10011214474
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МЕТОДИЧЕСКИЕ АСПЕКТЫ РАЗРАБОТКИ УПРАВЛЕНЧЕСКИХ РЕШЕНИЙ В ОРГАНИЗАЦИИ ТРАНСПОРТНОЙ ЛОГИСТИКИ ПРЕДПРИЯТИЯ...
ГУРЖИЙ Н.Г. - In: ВІСНИК ЕКОНОМІКИ ТРАНСПОРТУ І … (2011) 3, pp. 270-274
В статье определена зависимость между конкурентной стратегией и оперативным уровнем управления логистической системой предприятия. Представлено решение...
Persistent link: https://www.econbiz.de/10011214712
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ФОРМИРОВАНИЕ КОНКУРЕНТНОЙ СТРАТЕГИИ КОММЕРЧЕСКОГО БАНКА НА ОСНОВЕ МЕТОДОЛОГИИ ТЕОРИИ ИГР
ЮРЬЕВНА, ПОЛЯКОВА ОЛЬГА; … - In: Бизнес Информ (2013) 3, pp. 115-119
Исследование посвящено формированию конкурентной стратегии коммерческого банка на основе использования методологии теории игр. Конкурентная стратегия...
Persistent link: https://www.econbiz.de/10011216069