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causes. In recent years, individual charity fundraising through these platforms has become a mass activity. Using JustGiving …, the UK’s biggest charity fundraising platform, 21 million people have raised £1.5 billion for over 13,000 charities and … present insights on individual fundraising from micro-econometric analysis of JustGiving data. The analysis exploits a number …
Persistent link: https://www.econbiz.de/10010800890
How do the social media affect the success of charitable promotional campaigns? We use individual-level longitudinal data and experimental data from a social-media application that facilitates donations while broadcasting donors' activities to their contacts. We find that broadcasting is...
Persistent link: https://www.econbiz.de/10010773921
would therefore expect that charitable organizations could benefit from peer-to-peer fundraising if they were able to … or via a private message is different. (4) There are benefits to incentivizing peer-to-peer fundraising in increased new …
Persistent link: https://www.econbiz.de/10010776968
article uses a signaling game to sharpen our understanding of nonprofit fundraising and derive the conditions under which …
Persistent link: https://www.econbiz.de/10010777873
outcome of the fundraising process. The empirical findings suggest that managerial capacity is an important factor determining …, estimates of the two other input factors, fund-raising expenditures and government grants, are sensitive with respect to …
Persistent link: https://www.econbiz.de/10010594858
El propósito de este artículo es mostrar como ante la complicada situación económica actual, el gobierno y museos británicos, buscan nuevas formas de financiación que cubran la paulatina reducción de las aportaciones estatales a los museos. Las donaciones privadas, el crowfunding, la...
Persistent link: https://www.econbiz.de/10010599212
Funding pressures have forced many not-for-profit organizations to reduce their reliance on mass-marketing efforts, e.g., pledge drives, and increase the volume and sophistication of their direct marketing activities. The efficiency of direct marketing, however, is linked to an organization’s...
Persistent link: https://www.econbiz.de/10010617173
, in a real fundraising setting, whether measures of empathy (i.e., empathic concern and personal distress) can improve …
Persistent link: https://www.econbiz.de/10010573729
because the grant crowds out the fundraising of the charities who, after getting the grant, reduce efforts of fundraising … (fundraising crowd-out)? This is the first paper to separate these two effects. Using a panel of more than 8000 charities, we find … that crowding out is significant, at about 75%. We find this crowding out is due primarily to reduced fundraising …
Persistent link: https://www.econbiz.de/10010574303
(1998) argues that such a fundraising strategy may be particularly effective when funds are being raised for projects that …
Persistent link: https://www.econbiz.de/10010574344