Piot-Lepetit, Isabelle; Perrigot, Rozenn; Cliquet, Gérard - Département Sciences Sociales, Agriculture et … - 2014
measure the efficiency of franchise chains and determine their optimal organizational form. The methodology is based on a non … implementing a benchmarking process. An extended model is developed in the paper for evaluating the efficiency and determining the … impact on franchise chain efficiency; even if other chain characteristics have a larger impact. Second, the optimization of …