Roure, Juan; Alvarez, JoséLuis; Garcia-Pont, Carlos; … - In: European Management Journal 11 (1993) 4, pp. 485-492
Following a review of the literature on managing internationally, Juan Roure, José Luis Alvarez, Carlos Garcia-Pont and José Nueno challenge the conventional view. This says that international managers are generalists with a global mind set, and that in the process of internationalisation the...