, regulators and governments since the 1990s. Evidence is mounting that consumers in specific socio-economic groups express lower … ameliorating lower satisfaction levels of these groups of consumers. However, more information on the precise relationships between … satisfaction and consumers’ socio-economic background is required if policy is to be proportional and effective. This paper …

two defining characteristics of luxury products—scarcity and ephemerality—on consumers’ perception of the fit between … luxury and corporate social responsibility (CSR), as well as how this perceived fit affects consumers’ attitudes toward … luxury products. A field experiment reveals that ephemerality moderates the positive impact of scarcity on consumers …

In this article, we examine the role of several consumers’ cognitive and psychographic traits in their perceptions of … perceived deception are more relevant when consumers shop online than when they purchase from traditional stores. Conversely …

effects of <italic>price promotions</italic>, (rather than non-price promotions) offered to <italic>consumers</italic> (rather …

the regulators to foster both the competition on the suppliers’ side and consumers’ protection. In addition, active … consumers’ behaviour often does not lead to maximization of their economic benefits. In recent years, behavioural scientists … have shown that consumers’ choices are systematically biased, hence suboptimal or even detrimental, due to their ‘bounded …

The role consumers play in the facilitation of financial identity theft is an important topic of discussion. Academics … often side with consumers and recognize them as victims rather than facilitators. Others, both in the public and the private … sector, believe consumers play a more prominent role in the facilitation of financial identity theft. This is particularly …