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Ecological awareness, price and psychological wellbeing as main dimensions of senior citizens' green sheltered housing buying intentions
Boxer, Israel; Menahem, Hanna Oirik; Rekettye, Gabor - In: International Journal of Business Performance Management 12 (2010) 1, pp. 86-101
The motivation for this research was to examine whether the 'green trend' has a distinct added value from a marketing … 'unattractive' segments that should help clarify the unique effect of ecological awareness to marketing. Specifically, the research …
Persistent link: https://www.econbiz.de/10010669194
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Comparison of customer satisfaction in different types of distribution channels of horticultural products in Austria and Bavaria
Kittemann, Florian; Gottl, Markus; Gabriel, Andreas; … - Fachgebiet für Marketing und management Nachwachsender … - 2008
Paper prepared for presentation at the First Symposium on Horticulture in Europe (SHE), 17th to 20th February 2008 at Vienna/Austria held under the aegis of ALVA, APH, BNL-SHS, DGG, GSHS, IOH, INRA, NJF, PSHS, SECH, SOI and the International Society for Horticultural Science
Persistent link: https://www.econbiz.de/10008508638
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Young Families as buyers of horticultural products
Schops, Johanna; Menrad, Klaus; Gabriel, Andreas - Fachgebiet für Marketing und management Nachwachsender … - 2008
Paper prepared for presentation at the First Symposium on Horticulture in Europe (SHE), 17th to 20th February 2008 at Vienna/Austria held under the aegis of ALVA, APH, BNL-SHS, DGG, GSHS, IOH, INRA, NJF, PSHS, SECH, SOI and the International Society for Horticultural Science
Persistent link: https://www.econbiz.de/10008508640
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Mature and emerging organic markets: Modelling consumer attitude and behaviour with Partial Least Square Approach
Meyer-Höfer, Marie von; Jaik, Evelyn Olea; Bravo, … - Institut für Agrarökonomie, Georg-August-Universität … - 2013
behavioural model based on the Theory of Planned Behaviour (TPB), the aim of this research article is to investigate the main … determinants of organic food consumption in a mature (Germany) and an emerging (Chile) organic market. Subjects aged 18 or above … Germany. Nevertheless, the findings indicate that the model was able to explain more variance in Germany than in Chile. In …
Persistent link: https://www.econbiz.de/10011069599
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SPATIAL RETAIL PRICING STRATEGIES FOR BEER IN GERMANY
Empen, Janine; Glauben, Thomas; Loy, Jens-Peter - Gesellschaft für Wirtschafts- und Sozialwissenschaften … - 2012
The market for beer in Germany is special for many reasons, e.g. the purity law, the large number of breweries, or … question of this article. We employ weekly retail scanner data for Germany from 2000 to 2001. We find that discounts are higher …
Persistent link: https://www.econbiz.de/10011070496
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Determinanten des Innovationserfolgs: eine Analyse mit Scannerdaten für den deutschen Joghurtmarkt
Herrmann, Roland; Schröck, Rebecca - In: Journal of International Agricultural Trade and Development 60 (2011) 3
attributes of the products, with the type of the marketing channel, with characteristics of the innovations and dummy variables …
Persistent link: https://www.econbiz.de/10011143142
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Micro-finance interventions : tools to combat the worst forms of child labour including trafficking
Kelly, Paula Francis - International Labour Organization (ILO), United Nations - 2002
Provides a practical tool for the design and implementation of sustainable microfinance interventions, with a particular focus on rural areas. Provides guidance on who to target, how to establish and maintain savings and lending schemes, what kind of training to provide, gender concerns and cost...
Persistent link: https://www.econbiz.de/10010967194
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Motivations of older volunteers in three European countries
Principi, Andrea; Chiatti, Carlos; Lamura, Giovanni - In: International Journal of Manpower 33 (2012) May, pp. 704-722
organizations engaged in the largest activity sectors of three European countries: The Netherlands (n=468), Germany (n=113) and …. Older volunteers engaged in selfless activities are more driven by altruistic motivations, especially in Germany and Italy …
Persistent link: https://www.econbiz.de/10010661219
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Probleme des Markteintritts ostdeutscher Erzeugnisse in den alten Bundesländern
Nassua, Thomas - In: Ifo Schnelldienst 46 (1993) 25, pp. 13-18
Marketing für ostdeutsche Produkte (Verbesserung von Marketing und Design, Unterstützung von Messebeteiligungen) weisen daher in …
Persistent link: https://www.econbiz.de/10005046953
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Die Generation Silber im Fokus der zukünftigen Lebensmittelproduktion – Auswirkungen des demografischen Wandels auf die Agrarwirtschaft
Michael, Harth - Gesellschaft für Wirtschafts- und Sozialwissenschaften … - 2013
Aufgrund des demografischen Wandels wird sich in Deutschland die Bevölkerungsstruktur in den kommenden Jahrzehnten …
Persistent link: https://www.econbiz.de/10011069506