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Topicality and modern features of Internet branding in Ukraine were justified. Semantic analyses of the concept … "Internet branding" was conducted and the author's definition was offered. Categories and types of branding in the Internet were … generalized, and its advantages, failings and errors were highlighted. The necessity for the use of Internet branding in the …
Persistent link: https://www.econbiz.de/10011271833
Cuando una empresa se decide a realizar una iniciativa comercial en Internet, al igual que en el mundo físico, es … mejorar la calidad de su servicio. / When a firm decides carrying out a commercial initiative in Internet, as in the physical …
Persistent link: https://www.econbiz.de/10010569788
In this paper we employ firm-level data collected in three countries to analyze factors determining the adoption of internal e-business technologies in developing countries. The main objectives of the study are: identification of clusters based on technology adopted, classify firms in each...
Persistent link: https://www.econbiz.de/10010856511
Electronic business can change the socio-economic life of a people. It can increase knowledge, and employee revenue. In this paper we are focusing on how it promotes improving the structure of economic sectors within the rural areas. Then it can increase the farmers' level of organization. It...
Persistent link: https://www.econbiz.de/10010859687
presence in Internet of these companies is analyzed and it is identified the grade of presence of those factors, that according …
Persistent link: https://www.econbiz.de/10010921726
The purpose of the paper was to identify approaches to value proposition in online companies and their consequences to firm performance. The paper presents a deconstructivist view on online value proposition. Based on this approach a survey of 150 Polish online firms was conducted. The research...
Persistent link: https://www.econbiz.de/10011266465
In theory, banks that conduct all their business over the Internet will have low overhead expenses. If these saving … materialize, Internet banks could use them to fuel fast growth while still earning normal profits. This article analyzes a small … sample of "pure lay" Internet banks launched during the late 1990s. Compared with young branching banks, these young Internet …
Persistent link: https://www.econbiz.de/10005373085
Why do consumers use electronic bill payment services? what do the differences between nonusers, low users, and high users imply about the potential future market these services? How might public policy evolve in the future? Analyzing a unique consumer survey conducted by the Federal Reserve's...
Persistent link: https://www.econbiz.de/10005373121
The internet represents new opportunities for the traditional companies, including the diversification of the given … information and communication technologies. According to this, the Internet impact, which has allowed the development of a new … form of commerce- the commerce via Internet (which is a component of the electronic commerce), against the traditional …
Persistent link: https://www.econbiz.de/10005151181
product variety on the Internet is the ability of online retailers to catalog, recommend, and provide a large number of …
Persistent link: https://www.econbiz.de/10009208976