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use of scrapbooks and storyboards as active narrative tools for propagating value in family business narratives by … conducting a semiotic analysis of a storyboard displayed within a family business in rural Scotland. The use of scrapbooks and … narrative dimension, namely that of scrapbooks and storyboards and makes a contribution to the extant literature of …
Persistent link: https://www.econbiz.de/10009353056
Journal of Business Ethics and the Journal of Personal Selling & Sales Management maintaining their position as the main …The study examines the research methodology of more than 200 empirical investigations of ethics in personal selling and … sales management between 1980 and 2010. The review discusses the sources and authorship of the sales ethics research. To …
Persistent link: https://www.econbiz.de/10011242092
the bank before the crisis, providing a detailed firsthand account of the creation, marketing, selling, accounting, and … management of these financial instruments—and of how they ultimately created havoc inside and outside the bank. …
Persistent link: https://www.econbiz.de/10011093940
the bank before the crisis, providing a detailed firsthand account of the creation, marketing, selling, accounting, and … management of these financial instruments—and of how they ultimately created havoc inside and outside the bank. …
Persistent link: https://www.econbiz.de/10011115244
While ethical and moral issues have been widely considered in the general areas of marketing and sales, similar … attention has not been given to the impact of strategic account management (SAM) approaches to handling the relationships … unethical behaviour. We propose the need for greater transparency and senior management questioning of the ethical and moral …
Persistent link: https://www.econbiz.de/10005719565
about strategy, operations, organization and marketing. As the world witnesses profound changes to the traditional model of …
Persistent link: https://www.econbiz.de/10011195468
Replaced with revised version of paper 06/04/09.
Persistent link: https://www.econbiz.de/10004979484
Risk is a phenomenon that should not be neglected in the decision-making process. It is a fact because there is uncertainty and the impossibility of predicting the exact time of its occurrence in otherwords, even if there is a particular risk likely to occur or occurs.
Persistent link: https://www.econbiz.de/10010598317
Разработана модель процесса маркетингового управления инновационной продукцией с использованием объектов промышленной собственности, на уровне...
Persistent link: https://www.econbiz.de/10011216872
Цель статьи состоит в раскрытии роли менеджмента и маркетинга в формировании и оценке качества и экологической безопасности отечественного текстильного сырья...
Persistent link: https://www.econbiz.de/10011217038