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This is an exploratory study of the determinants of the size of the advertising budget in duopolistic competition. The model is a computer simulation that embodies learning, a multipenod decision horizon, brand loyalty, and other basic features of competitive reality in a two firm market....
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This is the first of a two volume collection of the late Julian Simon’s important and radical contributions to a wide variety of economic problems. Often considered as controversial and unorthodox, these essays challenge conventional approaches.
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This second volume of the late Julian Simon’s articles and essays continues the theme of volume one in presenting unorthodox and controversial approaches to many fields in economics.
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This comprehensive two volume set includes the most important articles and papers on the subject written since World War II. The main emphasis is on the effects of demographic change but the key modern writings on the determinants of population change are also included.
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