Showing 1 - 10 of 20
This study examines the factors (trust, communication, supplier relationship specific adaptations, supplier flexibility, and relationship history) that influence knowledge transfer from the supplier to the customer firm in new product development, and the impact of knowledge transfer on product...
Persistent link: https://www.econbiz.de/10010544284
In China, the energy pricing mechanism has an insufficient linkage with other energy prices. As a result of the unreasonable price level, it is impossible to exploit fully the substitution elasticity among energy resources and there is a negative impact on achieving energy conservation and...
Persistent link: https://www.econbiz.de/10010811467
This research examines black-box supplier integration in new product development (NPD). A model and several hypotheses are proposed to study the relationship between product task characteristics (importance and complexity), supplier integration, and product performance. Data from 136 U.S....
Persistent link: https://www.econbiz.de/10010753445
Persistent link: https://www.econbiz.de/10005314629
This paper describes a theoretical model for incentive and control within the framework of the advertising agency-client relationship. This particular interorganizational relationship has been characterized by frequent disagreements, discontent and resignation of accounts by both sides. For many...
Persistent link: https://www.econbiz.de/10009218353
This study presents an approach to benchmark dealer performance in a business-to-business setting through a rigorous efficiency analysis of sales staff allocation. Using a series of basic and extended data envelopment analysis (DEA) models on data collected from a survey of self-reported...
Persistent link: https://www.econbiz.de/10010869753
This study examines whether marketing capabilities consistently mediate intangible capital on performance across institutional environments. A partial test of resource-advantage theory is conducted, examining the relationship between four intangible capital elements on marketing capabilities and...
Persistent link: https://www.econbiz.de/10009201973
Recent agricultural economics literature has largely analyzed consumers’ willingness to pay (WTP) for many credence attributes, including place of origin, organic, locally grown, environment friendly, fair trade, and animal welfare. In this study, we instead attempt to analyze why...
Persistent link: https://www.econbiz.de/10008508649
The purpose of this paper is to develop and illustrate a systematic segment selection procedure that models the tradeoffs among evaluation criteria and organizational resource constraints. The target audience for this paper is both managers and academic researchers. For managers, our segment...
Persistent link: https://www.econbiz.de/10008788175
While the new product literature suggests that managerially controllable factors most strongly affect new product success, few studies have examined how these factors differ across countries. The objectives of this article are: (1) to develop a model of factors associated with new product...
Persistent link: https://www.econbiz.de/10008789741