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Beyond rationality

Caballero, Marjorie; Dickinson, Roger - In: Business Horizons 27 (1984) 4, pp. 55-58

Persistent link: https://www.econbiz.de/10005333585

Critical success factors for directors in the eighties

Ferguson, Charles R.; Dickinson, Roger - In: Business Horizons 25 (1982) 3, pp. 14-18

Persistent link: https://www.econbiz.de/10005354350

Marginalism in Retailing: The Lessons of a Failure

Dickinson, Roger - In: The Journal of Business 39 (1965), pp. 353-353

Persistent link: https://www.econbiz.de/10005832644

Search Behavior: A Note [Consumer Decision Making-Fact or Fiction].

Dickinson, Roger - In: Journal of Consumer Research 9 (1982) 1, pp. 115-16

Persistent link: https://www.econbiz.de/10005735856

Extra value couponing-strategic implications for supermarkets

Bhasin, Ajay; Dickinson, Roger - In: Agribusiness 3 (1987) 3, pp. 293-306

This article outlines the numerous functions couponing performs for the manufacturer. However, extra value couponing is more than just couponing. The supermarket becomes an integral part of the promotional process. The changes created by extra value couponing have implications for various...

Persistent link: https://www.econbiz.de/10008569695

Consumer votes

Dickinson, Roger; Hollander, Stanley C. - In: Journal of Business Research 23 (1991) 1, pp. 9-20

Persistent link: https://www.econbiz.de/10005465674

Consumer votes

Dickinson, Roger; Hollander, Stanley C. - In: Journal of Business Research 22 (1991) 4, pp. 335-346

Persistent link: https://www.econbiz.de/10005477449

What are business schools doing for business?

Dickinson, Roger; Herbst, Anthony; O'Shaughnessy, John - In: Business Horizons 26 (1983) 6, pp. 46-51

Persistent link: https://www.econbiz.de/10005431453