Using a discrete choice experiment with real economic incentives, this paper studies one of the most well-known governmental mechanisms of nudging consumers towards a healthier way of eating, namely food fiscal policies. The experimental design varies food prices of healthier and unhealthier...

We examine the role of reference prices (field prices) in willingness to pay studies involving experimental auctions. Using a 2nd price Vickrey auction, we find that provision of reference prices increases bid values.

This paper investigates the factors affecting product class involvement for food. Factors affecting specific aspects of involvement are also explored. The aim is to determine the factors that affect involvement with food and sketch the profile of consumers more likely to be involved or not...

This article explores the factors affecting demand for tastes in food. Following Silberberg (1985) we divide demand for food into demand for nutrition and demand for tastes. We first compute the minimum cost required to fulfil the Recommended Daily Allowances (RDAs) of households and attribute...

In this paper, the factors affecting the demand for basic food categories by Greek households are investigated. For that purpose a selectivity model is employed to derive the necessary elasticities using information at household level. In addition, and for comparison purpose, a non-parametric...

Over the last several years, there has been an increase of several chronic diseases that are linked to dietary and lifestyle factors. Obesity, especially, is rising at an alarming rate in several countries. Due in part to increasing diet related health problems caused, among others, by obesity,...

The authors examine consumers' valuation for food-away-from-home products with and without nutritional labels using experimental auctions. They presented subjects with three different nutritional information schemes: a European Union type label, a United States type label, and a traffic-light...

Many countries around the world have already mandated, or plan to mandate, the presence of nutrition related information on most pre-packaged food products. Health advocates and lobbyists would like to see similar laws mandating nutrition information in the restaurant and fast-food market as...