Showing 1 - 10 of 6,417
organic, natural, locally grown, and state marketing program promoted for strawberry preserves. The influence of purchasing …
Persistent link: https://www.econbiz.de/10009201399
been involved in marketing local foods to interested consumers. We study the business strategies that food consumer … versus less intense users of these promotion strategies. Unlike previous studies, the emphasis for this study is on promotion/marketing …
Persistent link: https://www.econbiz.de/10010880351
competitive advantages of food co-ops sourcing local foods from local producers and marketing these local foods to consumers. We … and marketing of local products. Specifically, we provide a literature review on local food systems, examine local food … business strategies in sourcing and marketing of local foods by food co-ops, and examine the frequency and effectiveness of …
Persistent link: https://www.econbiz.de/10010882830
-ops as they are promoting and marketing local foods to their members/owners. Our findings show that food co-ops are much …
Persistent link: https://www.econbiz.de/10010914616
address questions raised by CCB related to expanding farm-to-chef marketing in their area. Common barriers for restaurants … future channel strategies and utilization of farm-to-chef marketing, as farms are already benefiting from strong direct … marketing channels and restaurants procuring local products from these channels. …
Persistent link: https://www.econbiz.de/10010921193
This study examines the role that food consumer cooperatives play in the local food networks. Data are collected from three case studies with leading food cooperatives and a national survey of the general managers of food cooperatives. We identify the emerging business practices in local...
Persistent link: https://www.econbiz.de/10009326210
This study uses nationally representative data on the marketing of local foods to assess the relative scale of local … food marketing channels. This research documents that sales through intermediated marketing channels, such as farmers … marketing food locally are most prominent in the Northeast and the West Coast regions and areas close to densely populated urban …
Persistent link: https://www.econbiz.de/10009368783
The demand for locally produced foods has been increasing. Concurrently, specialty food stores focusing on specific food attributes have also grown in popularity along with farmers’ markets. This study examines how the importance that consumers place on whether specific foods are locally...
Persistent link: https://www.econbiz.de/10008922588
Replaced with revised version of paper 11/3/11.
Persistent link: https://www.econbiz.de/10008922598
Over the past two decades, consumer demand for niche products has grown substantially. The primary objective of this paper is to disentangle the value consumers place on two prominent food claims, organic and local (defined as Colorado Proud in this study) as they relate to fresh produce. Using...
Persistent link: https://www.econbiz.de/10009020521