Sit, Wen-Yi; Ooi, Keng-Boon; Loke, Siew-Phaik; Han, … - In: International Journal of Services, Economics and Management 3 (2011) 1, pp. 78-91
The objective of this paper is to examine the association between Total Quality Management (TQM) practices and service quality in Malaysia's commercial banking industry. This study is based on empirical data collected from a survey of 101 middle management employees of 20 commercial banks in...