<title>Abstract</title> The purpose of this study is to analyse the influence of experiential marketing on young customers’ experiential values and respectively on their satisfaction and word of mouth and revisit intentions. An instrument was developed to measure how the strategic experiential module...

Since the term "Market Orientation" is recognised as the critical factor in business success there has been an overwhelming increase in research issues linking market orientation with company performance. The term market orientation has been employed by scholars to indicate the implementation of...

Several recent studies have found that earnings inequality in Canada has grown considerably since the late 1970's. Using an extraordinary data base drawn from longitudinal income tax records, we decompose this growth in earnings inequality into its persistent and transitory components. We find...

Public health agencies around the world have renewed efforts to increase the incidence and duration of breastfeeding. Maternity leave mandates present an economic policy that could help achieve these goals. We study their efficacy, focusing on a significant increase in maternity leave mandates...

Les auteurs de plusieurs etudes recentes ont constate que l'inegalite des revenus s'etait considerablement accrue au Canada depuis la fin des annees 1970. En utilisant une base de donnees exceptionnelle constituee a partir des dossiers fiscaux longitudinaux, nous avons decompose la croissance de...

Using U.S. panel data on adult males, the author compares the 'profile heterogeneity model' of earnings dynamics, in which the earnings-experience profile varies across individuals, to a competing model in which earnings 'has a unit root.' The latter specification enjoys increasing popularity...

Maternity leaves can affect mothers' and infants' welfare if they first affect the amount of time working women stay at home post birth. We provide new evidence of the labor supply effects of these leaves from an analysis of the introduction and expansion of job-protected maternity leave in...