Recent advances in Internet-based telecommunication technologies have enabled firms to compete across their own regional and national borders regardless of physical presence, location and size. While studies on regional economics stress the importance of localized specialization for the creation...

Previous research on corporate community involvement (CCI) initiatives indicates that such behaviour is critical for building neighbourhood relationships and extending corporate influence in the community, but there is little theoretical work that provides a clear picture of managing the nature...

Although Chinese manufacturers are considered as latecomers or followers in global commodity chains, they have also been experiencing rapid progress in upgrading performance from own equipment manufacturing (OEM), original design manufacturing (ODM) to own brand manufacturing (OBM). Current...

Despite significant economic benefits of manufacture upgrade from original equipment manufacturing, through to original design manufacturing to own brand manufacturing, research on interfirm relationship development during the process of manufacture upgrade has remained underdeveloped. This...

In recent years, there has been a growing interest in the concept of value in the marketing literature. This study examines how companies develop e-customer service capability and support value creation in the context of Internet marketing. Surveys are conducted to obtain data from the...

As the Internet is posing revolutionary changes to customer service and the way customers interact and purchase from businesses, loyal e-customers are crucial for the long-term survival and profitability of a business. Driven by high connectivity, reach and richness of information in today's...