The German meat market is facing considerable changes. Along with the boom of case-ready and discount stores, butchers and smaller retailers loose market shares, and private labels become widely accepted. The consumers' preferences are often neglected by these trends. This contribution discusses...

Recently, carsharing has entered a phase of commercial mainstreaming as carsharing providers and urban transportation planners aim at broadening the customer base. In this context, knowledge about the motives of carsharing usage is essential for further growth. Based on a qualitative means-end...

The paper first recalls briefly a methodological framework to assess landslide hazard and risk analysis in terms of predisposition, triggering andrevealing factors. This framework, that reflects the mechanisms involved in the landslide, is based on the Geotechnical Characterisation of slope...

(VF)Cet article présente une méthode de recherche comparative dépassant le classique clivage entre méthodes qualitatives et quantitatives:la méthode comparative quali-quantitative. Cette méthode vise à rendre compte de la complexité des phénomènes, par des études de cas qualitatives,...

Relatively small proportion of literature has focused upon health behaviours and types of health services used by the poor in rural Bangladesh, particularly ultra poor households.This study aimed to explore the health domain of the ultra poor, including perceptions of ill health, knowledge and...

This article presents two studies that investigate whether or not sensory appeal preferences in advertisements affect brand attitude. Study 1 seeks to discover empirically whether self-referencing and positive affect mediate sensory appeals to influence consumers' attitudes toward a brand, and...