The project ‘Coalition to Diversify Income through Underused Crops’ (CoDI) operates in Vietnam and India since 2008. The project supports local communities in the production, processing and marketing of neglected crops – local grains, fruits and vegetables. Those varieties have close...

In the past years, the role of traditional products in the European economy has greatly increased, firstly through the supply of essential products and services for the local communities, but also through the creation of new work places in all the EU countries, including Romania. 99,1% of...

The current stage of retail trade development in Romania still shows an important capacity to absorb, both of large outlets as well as of small outlets, which lately have disappeared from the market and they hardly cope with the superstore competition. A part of the market which has been yet...

The purpose of this paper is to evaluate the marketing management capabilities of SMEs producing traditional food products, in order to analyse the market orientation of SMEs in the food industry. Following the theoretical approach of Market Orientation, our analysis is based on an assessment of...

The objective of this study is to identify evidence of collaborative behaviour in territorial cooperation networks. To this end, a qualitative investigation approach was adopted, by means of a case/network study - the Qualifica Association, where the instruments for collecting information were...

The countryside is an available and eligible resource, with an unexploited growth potential for the exploitation of which is necessary to converge efforts of policy makers both at national level and in the Member States regarding the design, implementation, monitoring and evaluation of...

The aim of this article is to indicate problems connected with the process of building a traditional food products market. Special attention is paid to its weakness ensuing from its small capacity caused by poor knowledge of traditional products among Polish consumers. On the other hand the...

Learning market realities improves businesses. Kerala, India, traditional cottage units producing indigenous handmade goods are not an exception. Changes because of globalization have intensified competition to imported non-natural factory products into Kerala markets. Traditional industries,...

The purpose of this study is to describe the businesses of Romanian producers of agrofood traditional products traded to the Romanian Farmer’s Fair. The need of pursuing these issues is emerged from the changes happened on the market of agro-food products in those regarding the transitions to...

The purpose of this paper is to investigate the dynamics of networked power in a concentrated business network. Power is a long standing theme in inter-organizational research, yet there is a paucity of studies about how power emerges and is constructed over time at the network level. The paper...