Entrepreneurship studies have tended to give primacy to specific human capital as being the primary determinant of the entrepreneurial choice. Several empirical studies show that in addition to prior parental experience of entrepreneurship, formal education plays a considerable role in...

Recent advances on cognitive theory shift from a trade-off between individual and collective knowledge to attempt a closer look at the re-conceptualization of knowledge production and exploitation activities. Findings from the study of human cognition indicate that people have limited...

It is widely recognized that, in the twenty-first century, the entrepreneur should be knowledgeable and skillful in order to contribute to the economic development through the entrepreneurial activity, especially in a knowledge-based economy. In this millennium, worldwide, many young individuals...

The past years have seen a remarkable increase in knowledge based start-ups. In Europe, as in the USA, the debate over the role of universities and firms as knowledge clusters and as sources of new spin-off companies has intensified since the publication of recent reports. Giving the inadequacy...

Today's global markets have brought a new definition of the concept of loyalty. If a customer enjoys a continuous purchasing experience with a single supplier, he will develop a behavioural pattern, known as a 'shopping script', which may reduce his cognitive effort and optimise purchasing...