The sudden announcement of the suspension of the Governor of the Central Bank of Nigeria (CBN) on the 20th February 2014 created mixed reactions among analysts and market participants in Nigeria and beyond. The objective of this study is to empirically establish the reaction of listed firms’...

Customer satisfaction with a service experience is often determined by several critical attributes. Prior studies have suggested that food, physical environment, and employee service impose an important effect on diners' satisfaction with restaurant services. Although much research has looked at...

Attracting new travelers to a destination is always a major concern of airline companies and tourism boards. Applying Rogers’ innovation diffusion theory, this study utilizes three diffusion models (external influence, internal influence, and mixed influence) to examine the patterns of...