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Market introduction and diffusion of new products is complex and multifaceted since it involves spatially dispersed customers with individual preferences who may be exposed to a wide range of influences including word-of-mouth communication within a social network. During the past decade...
Persistent link: https://www.econbiz.de/10011010900
When introducing a new product into market, substantial amounts of resources are put at stake. Innovation managers therefore seek for reliable predictions of the respective innovation diffusion process. Making such predictions, however, is challenging, because the diffusion trajectory is...
Persistent link: https://www.econbiz.de/10011264310
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While web services have enabled seamless interoperability among heterogeneous IT implementations for multiple channels, innovative information and business services may further advance multi-channel integration. In investigating current practices of multi-channel management as a prerequisite for...
Persistent link: https://www.econbiz.de/10010668939
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This paper develops a multi-objective optimization model for project portfolio selection taking employee competencies and their evolution into account. The objectives can include economic gains as well as gains expressed in terms of aggregated competence increments according to pre-defined...
Persistent link: https://www.econbiz.de/10008494828
The systematic and proactive development of human resources is of major importance in organizations that rely heavily on the competencies of their employees when engaging in innovative endeavors. Human capital, however, is not only a resource required for conducting research, but also the...
Persistent link: https://www.econbiz.de/10004983222