Prof. Filimon Stremţan Ph.D - In: Annals of University of Craiova - Economic Sciences Series 3 (2010) 38, pp. 10-10
Social marketing, a concept that has only recently reached its maturity, it’s starting to win ground in Romania as well, although it is many times used clumsily or confused with other concepts that are similar either from a phonetically point of view, either from the point of view of the ways...