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In most western countries, grocery retailers are faced with maturing domestic markets with a year-to-year sales growth close to zero. Moreover, most Western-European markets are characterized by a high concentration rate, with a combined market share of the top five players easily exceeding 70%....
Persistent link: https://www.econbiz.de/10005288539
In most western countries, grocery retailers are faced with maturing domestic markets with a year-to-year sales growth close to zero. Moreover, most Western-European markets are characterized by a high concentration rate, with a combined market share of the top five players easily exceeding 70%....
Persistent link: https://www.econbiz.de/10010731411
Persistent link: https://www.econbiz.de/10005088360
This case concerns an entrepreneurial start-up firm that is dealing with strategic management and marketing issues. The overall objective is to provide students with the opportunity to apply their research skills and knowledge regarding a highly competitive industry to develop strategic...
Persistent link: https://www.econbiz.de/10010850282
Franchising has become a dominant model of retailing in the Western world and is also developing in emerging countries, with the internationalization of franchisors. The paper is an attempt at explaining the significant differences in the development of franchise between Morocco, Algeria and...
Persistent link: https://www.econbiz.de/10010860527
В статье рассматриваются понятия проникновения на международные рынки и интернационализации. Ввиду отсутствия единого подхода приводится разработанная...
Persistent link: https://www.econbiz.de/10011221066
[ES] Este trabajo propone una serie de factores como determinantes del nivel de expansión internacional de la industria vitivinícola chilena: i) tamaño de la empresa; ii) gestión de la calidad; iii) tecnologías de la información y la comunicación; iv) planificación de la gestión...
Persistent link: https://www.econbiz.de/10011277718
Ever since Hamel and Prahalad propose the importance of the strategic intent perspective, understanding the relationship between entrepreneurial ambitions and an international expansion strategy becomes a key issue in the fields of international business and strategic management. However, most...
Persistent link: https://www.econbiz.de/10011264135
Persistent link: https://www.econbiz.de/10009327303
Franchising has become a dominant model of retailing in the Western world and is rapidly expanding in emerging countries. This paper is an attempt to explain the significant differences in the development of franchising in three emerging countries: Morocco, Algeria and Tunisia. Explanations can...
Persistent link: https://www.econbiz.de/10010754829