Innovation rejection remains a serious problem for companies introducing new products, as customers may overvalue products they already own and underestimate the innovation's advantage. Choice data from two experiments demonstrate that innovation rejection is determined by (dis)satisfaction with...

An overview of the availability and affordability of energy sources and generation potential in Brazil is given in the present manuscript. Most of the information given here up-to-now was only accessible to Portuguese speakers, such as found in governmental plans for the energy sector. Brazilian...

Modellers are increasingly relying on the use of continuous random coefficients models, such as Mixed Logit, for the representation of variations in tastes across individuals. In this paper, we provide an in-depth comparison of the performance of the Mixed Logit model with that of its far less...

Point of departure is an extended Kirkwood-Smoluchowski (K-S) equation for the pair-correlation function (PCF) which is applicable to a rather large range of shear rates. A solution procedure for the K-S equation in a stationary plane Couette-flow (simple shear flow) is outlined where the...

A theory for nonequilibrium phenomena primarily associated with the molecular orientation in liquids and liquid crystals is developed within the framework of irreversible thermodynamics. The alignment tensors of rank 2 and 4 are taken into consideration as additional macroscopic variables. With...

A nonlinear inhomogeneous relaxation equation for the friction pressure is derived from the Boltzmann equation with the help of the moment method. Nonlinear terms emerge from both the flow term and the quadratic part of the Boltzmann collision operator. The importance of the latter contributions...

The thermodynamic functions like the internal energy, the entropy, the pressure and the Gibbs free energy are expanded with respect to scalars constructed from the components of the alignment tensors specifying the orientations of the molecules. Microscopic expressions are derived for the...

After some general remarks on order in fluids and the anisotropy of distribution functions, results obtained by theoretical considerations and by nonequilibrium molecular dynamics computer simulations are presented for two specific examples. These are the influences of a shear flow, firstly, on...

A generalized Fokker-Planck equation for the bond-orientational distribution function is formulated. Torques are taken into account which stem from a mean field proportional to a fourth rank anisotropy tensor specifying a state with cubic symmetry and from the gradient of a flow velocity field....