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Cultural innovation through store atmosphere and product design: a case of the craft industry
Kao, Yie-Fang; Shu, Pei-Gi; Yang, Ming-Hsien; Chang, … - In: International Journal of Revenue Management 2 (2008) 4, pp. 344-360
Cultural innovation implies revenue potential and has gained much academic and practical attention. In this study we explore the case of Yingge craft industry, a well-known cultural innovative industry in Taiwan, by focusing on the relationship among constructed atmosphere, product design,...
Persistent link: https://www.econbiz.de/10008539536
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Cultural innovation through store atmosphere and product design: a case of the craft industry
Kao, Yie-Fang; Shu, Pei-Gi; Yang, Ming-Hsien; Chang, … - In: International Journal of Revenue Management 2 (2008) 4, pp. 344-360
Cultural innovation implies revenue potential and has gained much academic and practical attention. In this study we explore the case of Yingge craft industry, a well-known cultural innovative industry in Taiwan, by focusing on the relationship among constructed atmosphere, product design,...
Persistent link: https://www.econbiz.de/10005751538
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Das Ombudsmannverfahren des Bundesverbandes deutscher Banken im Lichte von Kundenzufriedenheit und Kundenbindung
Körnert, Jan; Wolf, Cornelia - Fakultät Wirtschaftswissenschaften, Technische … - 2002
werden, ob sich die mit der Einführung des Ombudsmannverfahrens verbundenen Hoffnungen auf eine größere Kundenzufriedenheit …
Persistent link: https://www.econbiz.de/10009207037
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HERAUSFORDERUNGEN DES LANDHANDELS UNTER VERÄNDERTEN MARKTBEDINGUNGEN: THEORETISCHE ÜBERLEGUNGEN UND EMPIRISCHE EVIDENZ
Schulze, Birgit - Gesellschaft für Wirtschafts- und Sozialwissenschaften … - 2012
Kundenzufriedenheit empirisch überprüft. Eine Fokusgruppen-Diskussion mit Landwirten beleuchtet die landwirtschaftlichen Sichtweise auf … Landwirten aus Nord- und Nord-Ostdeutschland wird untersucht, welche Leistungen der Landhändler zu Kundenzufriedenheit führen und … zeigen, dass neben der Konditionenpolitik auch die Serviceprofilierung entscheidend für die Kundenzufriedenheit ist. Die …
Persistent link: https://www.econbiz.de/10011070466
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Measuring customer satisfaction with internet banking: an exploratory study
Hwang, Hsin-Ginn; Chen, Rai-Fu; Lee, Jia-Min - In: International Journal of Electronic Finance 1 (2007) 3, pp. 321-335
The purpose of this study is to develop a measurement instrument for customer satisfaction with internet banking (IBCS …
Persistent link: https://www.econbiz.de/10008539392
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A Comparative Study of Customer Satisfaction between Two Indian Retail Brands
Roy, Rajib; Bhattacharya, Amit Kumar; Sengupta, Partha … - In: Global Business Review 12 (2011) 2, pp. 331-342
Regression Model and before that measurement scale has been defined to measure the regressand and the regressors using primary …
Persistent link: https://www.econbiz.de/10010773818
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Customer Satisfaction Incentives
Hauser, John R.; Simester, Duncan I.; Wernerfelt, Birger - In: Marketing Science 13 (1994) 4, pp. 327-350
Customer satisfaction incentive schemes are increasingly common in a variety of industries. We offer explanations as to how and when incenting employees on customer satisfaction is profitable and offer several recommendations for improving upon current practice. Faced with employee groups...
Persistent link: https://www.econbiz.de/10008789781
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Measuring customer satisfaction with internet banking: an exploratory study
Hwang, Hsin-Ginn; Chen, Rai-Fu; Lee, Jia-Min - In: International Journal of Electronic Finance 1 (2007) 3, pp. 321-335
The purpose of this study is to develop a measurement instrument for customer satisfaction with internet banking (IBCS …
Persistent link: https://www.econbiz.de/10005818602
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Die COMPASS-Methodik: COMPAnies and sectors path to sustainability. Unternehmen und Branchen auf dem Weg zur Zukunftsfähigkeit. Zukunftsfähiges Unternehmen (5)
Kuhndt, Michael; Liedtke, Christa - Wuppertal Institute for Climate, Environment and Energy - 1999
Sustainable development remains a formidable challenge for the societies of the 21st century. A number of concepts have been put forward on how to reach sustainability at a macro-economic level. These concepts are based on different points of view of economic, social and environmental systems...
Persistent link: https://www.econbiz.de/10009328039
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What characterizes Chinese consumer behavior? A cross-industry analysis of the Chinese diaspora in Japan
Frank, Björn; Abulaiti, Gulimire; Enkawa, Takao - In: Marketing Letters 23 (2012) 3, pp. 683-700
In order to profit from China’s enormous business opportunities, international firms need to know Chinese consumer preferences. To learn more about intrinsic Chinese consumer preferences and their distinction from other Asian consumer preferences, this study analyzes differences in the...
Persistent link: https://www.econbiz.de/10010989726