Showing 1 - 10 of 1,446
friends and family. However, visit the city or the region of Trentino has no impact on satisfaction and loyalty to the MART …, satisfaction and likelihood to return to the Museum for Modern and Contemporary Art (MART) of Rovereto (Italy). The empirical data … factors of the museum based on two exogenous variables (push and pull motivation) and two endogenous variables (satisfaction …
Persistent link: https://www.econbiz.de/10008777130
The objective of this study was to analyze the impact of advertisement and brand equity on customers’ loyalty in … Isfahan city. literature review on advertising, brand equity, customer loyalty research model was presented. A standard … the impact of advertisement and brand equity on customers’ loyalty. The results showed that the brand equity of SNOWA …
Persistent link: https://www.econbiz.de/10010850245
model (SEM) is developed. The findings reveal that satisfaction is positively affected by human and physical capital, while … overall satisfaction positively influences customers’ loyalty. Loyalty is also positively influenced by prices, whereas … the probability to recommend. Consumer’s satisfaction is evaluated by taking into account the economic production factors …
Persistent link: https://www.econbiz.de/10008679915
Structural Equation Modeling (SEM) to test both the antecedents to public servants’ trust in citizens (e.g., job satisfaction … outcomes (exit, voice, loyalty, neglect and cynicism) among Israeli civic servants. A revised and improved model found that …
Persistent link: https://www.econbiz.de/10010863401
The study tests the relationship between motivation, satisfaction, and loyalty using a structural equation model. Data … satisfaction towards the event. On the other hand, they also reveal a direct relationship between overall satisfaction and loyalty …, which hosts every year between 45.000 and 60.000 visitors. Results show that satisfaction towards controlled variables of …
Persistent link: https://www.econbiz.de/10010990978
Persistent link: https://www.econbiz.de/10010993022
insights into the effect of service quality and satisfaction on customer loyalty across different consumption stages. This … study examines the impact of service quality and satisfaction on customer loyalty among novice and experienced customers in … groups; service quality is a major driver of loyalty only for novice customers, while overall satisfaction is a major driver …
Persistent link: https://www.econbiz.de/10010939878
empirical model linking student loyalty to student satisfaction, student trust and student social identification to the … suggest that satisfaction, trust and social identification are both positive and significant predictors of loyalty, and trust … mediates the relationship between satisfaction and loyalty. Based on the results, managerial implications and topics of future …
Persistent link: https://www.econbiz.de/10011007113
perspective (FTP) as a moderator of the well-known satisfaction–loyalty relationship. More precisely, this paper demonstrates that … FTP influences the satisfaction–loyalty relationship by (1) driving customer loyalty, and (2) moderating the relationship …
Persistent link: https://www.econbiz.de/10010931217
satisfaction and loyalty. The methodology should provide recommendations for higher education institutions’ managers. Using this …
Persistent link: https://www.econbiz.de/10011210250