Hsu, Wen-Tai; Lu, Yi; Ng, Travis - In: Journal of Economic Behavior & Organization 106 (2014) C, pp. 10-28
This paper proposes a theory of competition and customization. When firms allocate their production to both custom-made and standardized products, the fraction of sales from the former will increase in the face of increased competition. Recent surveys conducted by the World Bank on Chinese firms...