Stremersch, Stefan; Betz, Betz, U.A.K.; Camacho, … - Erasmus Research Institute of Management (ERIM), … - 2012
In order to promote the generation of market breakthroughs and disruptive innovation, organizations increasingly promote grassroots innovation, i.e. the emergence of innovative ideas from their whole employee base. Despite this surge in interest in grassroots innovation, there is a lack of...