marketing terms, branding a story, which eventually translates an identity. In this paper, my aim is to demonstrate how F …&B Australian successful entrepreneurs (re)created a national identity, by fashioning the imagery of taste and linguistics, shaped … gustatif’ that frames the meaning of the dish and its social effects in the table’s process of communication. …

communication of an identity, individuals use the knowledge embedded in consumption norms, which restrict the range of choices to a …

will have to invest in the experience economy, strengthening their identity. The Creative City 3.0, therefore, is an active …

identity crisis that Romania faces today. A wider involvement in promoting national resources and values would generate …

Corporative identity, image and reputation represent intangible assets which have greater and greater importance for … the competitive character of the organizations as the modern economies advance to tertiarisation. The corporative identity …

the firm's principal–agent relationship by assuming that managers may be socialized to a corporate identity that leads …

Internal communication has become an important factor in today's business world. The increased use of electronic media … can, despite their obvious advantages, cause communication problems, i.e. information overload. By avoiding communication … problems, the productivity of a company can be increased. The relation between internal communication and productivity has been …

The present thesis deals with the information and communication in the forestry organizations of Baden-Wuerttemberg. In … order to obtain information and to be able to manage the organization via communication in a target-oriented manner the … reports it will be described and explained what kind of problems there are in the operational information and communication of …