Warum wird zunehmend Teamfaehigkeit in Stellenanzeigen gefordert? Wie wirkt sich dies auf die Bewerbungsentscheidung potenzieller Arbeitnehmer aus? Und welche Rolle spielt dabei die Einstellung dieser potenziellen Arbeitnehmer gegenueber Teamarbeit? Auf diese Fragen versucht die vorliegende...

"I study the recruiting behaviour of German establishments with regard to the use of foreign labour markets. Applying instrumental variable strategies, I find foreign affinity and labour market scarcity to stimulate the use of foreign markets. Regional labour market scarcity is particularly...

The interactive nature of social networking sites contributes to reinforcethe engagement between consumers and brands in terms of cocreationof shared values. In this context, Twitter - the most popularmicroblogging service in the world - seems to act as a new frontier forviral marketing...

The instrumental benefits of firm’s CSR activities are contingent upon the stakeholders’ awareness and favorable attribution. While social media creates an important momentum for firms to cultivate favorable awareness by establishing a powerful framework of stakeholder relationships, the...

Empirically, we find that Web logs (or "blogs") often link to other blogs in the same category. We present an analytical model that explains why a rational blogger may choose to link to another blog. We allow bloggers to differ along two dimensions: (1) the ability to post news-breaking content,...

Online commercial interactions have increased dramatically over the last decade, leading to the emergence of networks that link the electronic commerce landing pages of related products to one another. Our paper conjectures that the explicit visibility of such "product networks"can alter demand...

This paper examines the informational role of product ratings. We build a theoretical model in which ratings can help consumers figure out how much they would enjoy the product. In our model, a high average rating indicates a high product quality, whereas a high variance of ratings is associated...

The present study classifies the characteristics of YouTube use by South Korean newspapers in terms of both “local proximity” and “reported them” of news content. Several kinds of data related to news production and consumption were collected from the opening of the YouTube account to...