ÉLTETŐ, Andrea; VÖLGYI, Katalin - In: Eastern Journal of European Studies 4(1) (2013) June, pp. 57-79
The international crisis which has been ongoing since 2008 caused severe recession and decrease of internal demand in the EU area. Therefore, European companies began to look for new markets outside the EU. In spite of the large distance, Asia can be one of the regions aimed by exporters. In the...