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rather than through the pharmaceutical companies' marketing activities, so that learning through first-hand experience … researchers' findings, utilizing aggregate data, regarding the importance of marketing in securing market share for an entrant …
Persistent link: https://www.econbiz.de/10005771675
This paper examines how equitable, differentiated pricing can improve access to and affordability of medicines, particularly in low- and middle-income countries, and how governments and supranational agencies can create an environment that enables pharmaceutical companies to operate a...
Persistent link: https://www.econbiz.de/10010856414
Interactive learning, particularly between firms and public research organizations (PRO), nurtures the dynamics of systems of innovation. Limited interaction contributes to explain poor performance in R&D and ultimately, in innovation by developing countries. But why this is so? Based on...
Persistent link: https://www.econbiz.de/10008693155
Interactive learning, particularly between firms and public research organizations (PRO), nurtures the dynamics of systems of innovation. Limited interaction contributes to explain poor performance in R&D and ultimately, in innovation by developing countries. But why this is so? Based on...
Persistent link: https://www.econbiz.de/10010712332
2008 and compare their tactics to create shareholder’s value, using key performance and enterprise marketing ratios. This …
Persistent link: https://www.econbiz.de/10011205697
This paper studies the effects of price regulation and parallel imports in the on-patent pharmaceutical market. First, we develop a theory model in which a pharmacy negotiates producer prices with a brand-name firm and then sets retail prices. We show that the effects of price regulation...
Persistent link: https://www.econbiz.de/10010818874
This paper studies the effects of price regulation and parallel imports in the onpatent pharmaceutical market. First, we develop a theory model in which a pharmacy negotiates producer prices with a brand-name firm and then sets retail prices. We show that the effects of price regulation...
Persistent link: https://www.econbiz.de/10010897779
Pharmaceutical firms have been criticized for concentrating their efforts of R&D on the so called “me-too” or “follow-on” drugs. There have been many comments against and favourable to the dissemination of these incremental innovations but few papers have broached the subject from an...
Persistent link: https://www.econbiz.de/10010555701
Die Chemische und Pharmazeutische Industrie ist nicht zuletzt wegen ihrer starken Export- und Forschungsorientierung einer der Wachstumsträger der deutschen Volkswirtschaft. Prinzipiell gilt dies auch für Ostdeutschland. Wie in diesem Beitrag gezeigt wird, sind insbesondere die dortigen...
Persistent link: https://www.econbiz.de/10011186144
This paper studies oligopolistic competition in off-patent pharmaceutical markets using a vertical product differentiation model. This model can explain the observation that countries with stronger regulations have smaller generic market shares. It can also explain the differences in observed...
Persistent link: https://www.econbiz.de/10010851365