Drawing from a large sample of consumer survey in five major cities of China, this empirical study examines different underlying mechanisms of cultural identity and consumer ethnocentrism constructs. Furthermore, it investigates their different impacts on consumer preferences and buying behavior...

In offering fresh insights on the country-of-origin effect literature, this article provides evidence to suggest that cognitive country image (CI) is not necessarily consistent with affective country image. Based on a large scale consumer survey conducted in China, the findings reported provide...

This empirical study contributes to the extant literature by investigating the relations among market orientation, managerial ties and innovation simultaneously and interactively, from an Asian perspective. Our findings reveal that customer orientation and interfunctional coordination have a...

In light of the uniqueness associated with collective cultures of China and emerging economy markets, this study contributes to the extant literature by examining the moderating role of national culture on the relationship between satisfaction, trust and legal contract and their respective...

This study integrates international joint venture (IJV) literature on ownership, trust, and legalism and examines their effects as enforcement mechanisms on IJV satisfaction. The hypotheses are tested across three samples of managers - Chinese, Western, and Asian - in China-based IJVs. Results...

This report is the sixth in a series of first-level analysis reports that describe the results of HVS testing on a fullscale experiment being performed at the Richmond Field Station (RFS) to validate Caltrans overlay strategies for the rehabilitation of cracked asphalt concrete. It describes the...

This report follows a series of seven first-level Heavy Vehicle Simulator (HVS) testing reports, two laboratory reports on shear and fatigue testing, a forensic investigation report, and a report on the backcalculation of deflection measurements, all of which document an investigation undertaken...

Based on data collected from 286 Chinese companies, this paper analyses the key issues in information system management in Mainland China. By ranking the individual issues and comparing them with the results of an earlier study, our findings reveal that while the top three critical issues remain...