Yeniyurt, Sengun; Tamer Cavusgil, S.; Hult, G. Tomas M. - In: International Business Review 14 (2005) 1, pp. 1-19
The globalization forces engender companies to develop a new set of competencies that would enable the generation of abnormal returns in the global marketplace. This article reviews the extant literature regarding the effect of globalization on organizations and develops a conceptual framework...