Du, Ying; Stiegert, Kyle W. - Agricultural and Applied Economics Association - AAEA - 2009
brands (separate from private label) at the retail level, Vertical Nash competition in the vertical channel, and Bretrand … competition at the manufacturing level. Our results strongly suggest that the retail market for food products is impacted by the … underlying vertical structure. The study provides useful measures of imperfect competition in the retail manufacturing sector. …