BRADFORD, W. DAVID; KLEIT, ANDREW N.; NIETERT, PAUL J.; … - In: Economic Inquiry 48 (2010) 2, pp. 306-322
"We examine how direct to consumer advertising affects the delay between diagnosis and pharmacological treatment for patients suffering from a common chronic disease. The primary data for this study consist of patients diagnosed with osteoarthritis ("N" = 18,235) taken from a geographically...