Luigi, Dumitrescu; Oana, Stanciu; Mihai, Tichindelean; … - In: Studies in Business and Economics 6 (2011) 3, pp. 79-84
Nowadays, globally, consumers’ expectations have reached a new high, as they expect companies to act responsibly in changing the world. More than often these expectations are not met solely out of the kindness and generosity of corporations, but they are mixed in with corporate social...