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1990 war für den Getränkesektor ein äußerst erfolgreiches Jahr. Lebhafte Nachfrage aus den neuen Bundesländern bescherte nahezu allen wesentlichen westdeutschen Getränkeherstellern hohe Zuwachsraten in Produktion und Absatz.In den alten Bundesländern nahm 1990 - wie in den Vorjahren - nur...
Persistent link: https://www.econbiz.de/10005055633
Der Bierausstoß stieg 1989 erstmals wieder leicht an, alkoholarme und -freie Biere waren auf dem Vormarsch. Unter anderem wegen der stabilen Preise stieg der Pro-Kopf-Verbrauch an Wein 1988/89 um 0,3 l gegenüber dem Vorjahr. Der Sektverbrauch stieg um 2%, der Spirituosenmarkt blieb stabil. Der...
Persistent link: https://www.econbiz.de/10005056004
With the Internet, international marketing has taken on a whole new meaning; however, the decision to standardize or … was used to measure the degree of standardization in print advertisement for self-image projective products. The sample …
Persistent link: https://www.econbiz.de/10010592805
communication and regarding the latter, how do those companies evaluate a CSR standardization? The results of our study are based on …
Persistent link: https://www.econbiz.de/10011078191
damage the private sector trading and marketing institutions of the country. …
Persistent link: https://www.econbiz.de/10010734644
The investments of fruit juice industry had been begun in 1969 in Turkey and accelerated since 1983 in modern sense. 37 fruit juice firms are officially registered as trademark. The fruit juice consumption per head was increased in the beginning of 1970s by about 13 fold augmentation, however,...
Persistent link: https://www.econbiz.de/10010880610
Energy and exergy studies were conducted in an orange juice manufacturing industry in Nigeria to determine the energy consumption pattern and methods of energy optimization in the company. An adaptation of the process analysis method of energy accounting was used to evaluate the energy...
Persistent link: https://www.econbiz.de/10010811999
The objectives were to analyze the competitiveness of countries exporting fruit juices into Japan and simulate the effect of the negative Japanese population growth rate on fruit juice demand. The relative price version of the Rotterdam demand model was estimated for orange, grapefruit, other...
Persistent link: https://www.econbiz.de/10008489933
results of the study have important implications to countries exporting fruit juices to Japan for making marketing strategies …
Persistent link: https://www.econbiz.de/10005038997
Erstmals seit 1984 ist der Getränkeverbrauch im Jahr 1993 zurückgegangen. Ursachen sind der Rückgang der realen Einkommen und die schlechte Witterung im Sommer und Herbst 1993. Besonders für die Alkoholgetränke war der Markt durch intensiven Preiswettbewerb gekennzeichnet. Dabei schrumpfte...
Persistent link: https://www.econbiz.de/10005048068